Google AI Overviews is a Google Search feature that uses Generative AI to summarize search results. It was called "Search Generative Experiment" or "SGE"....
Update - 12th November 2024
The November 2024 Google Core Algorithm Update is here!
Google released the November 2024 core update on November 12th. It will...
Environment Sustainability & Climate Change dialogues are highly discussed and debated. This is mostly done in the context of fossil fuels, industrial emissions, and...
Is there anything more Sisyphean than modern SEO? You painstakingly craft content, chase keywords, build backlinks, and then... poof. A Google update rolls out,...
SEO is evolving.The last two years have brought significant disruptions to how SEO has evolved. In 2024, AI demonstrated its disruptive power in search,...
What are Low-hanging Fruit keywords?
"Low-hanging fruit keywords" are keywords that can be ranked relatively easily compared to other queries within the same keyword cluster.
For...
Phrase-based indexing is an advanced information retrieval technique used by search engines like Google to improve the relevance and accuracy of search results.
Unlike...
Sustainable web design is an approach that focuses on creating websites with a minimal Carbon footprint. It considers the entire lifecycle of a website,...
Google released the beta First-Party Mode (FPM) for Google Tag Manager (GTM) in July 2024. This new feature allows website owners to host Google Tag Manager...
Creating an ADA-compliant website is essential to ensure accessibility for all users, including those with disabilities. The Americans with Disabilities Act (ADA) mandates that...
What is RAG or Retrieval-Augmented Generation?
Retrieval-Augmented Generation (RAG) is an advanced AI framework that bridges the gap between traditional information retrieval systems and modern...
What is Google Customer Reviews?
Google Customer Reviews is a free service that allows e-commerce site owners to collect valuable feedback from customers who’ve purchased...