Wednesday, July 24, 2024

How to Track Google AI Overview (SGE) in GA4

AI Overview is a Google Search feature that uses Generative AI to summarize search results. It was called "Search Generative Experiment" or "SGE". They...

What is Website Carbon Footprint and How to Reduce it?

Environment Sustainability & Climate Change dialogues are highly discussed and debated. This is mostly done in the context of fossil fuels, industrial emissions, and...

SEO Nihilism: The death of SEO

Is there anything more Sisyphean than modern SEO? You painstakingly craft content, chase keywords, build backlinks, and then... poof. A Google update rolls out,...